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Product Digital Marketing Manager

الرياض تم إضافة الإعلان في 08:17, 2 يونيو 2020, رقم الإعلان: 100858392

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مستوى الخبرة إدارة عليا/تنفيذي
نوع العمل دوام كامل
المستوى التعليمي ماجستير

Location: Dubai
T: +971 5 471 - أظهر الرقم -
Igor Nosov
Product Digital Marketing Manager

Experience 15 years in the position Product Manager in Digital Marketing, 1 year in Dubai already

5 years experience Yandex LLC, Headquarters in Russia, Office in Moscow

I have skills in innovative IT integration.
English fluently, Russian native, Arabic basic (course in Karamainstitute.ae in Dubai). I have experience in creating my own successful Digital Marketing Company (Strategy - Monopolization in the Internet)

Knowledge of Digital marketing, Analytics solutions and Product Management

Analyzed advertiser performance data through Google Analytics, Google Ads, Google Marketing Platforms and similar applications

Certified Specialist: Google.Analytics, Google.Ads, Youtube, Facebook, Instagram, Yandex.Metrica

2 Higher Education in Russia, Moscow: IT and Marketing

My portfolio in Dubai:

• https://www.instagram.com/audit.capex/
• https://www.facebook.com/Capex.Audit/
• https://www.youtube.com/channel/UCAUom-PWqsn3D8aXx_iv_ZA
• https://solo-inn.com/menu.pdf
• https://www.facebook.com/solo.inn.2020
• https://www.instagram.com/solo.inn/
• https://www.facebook.com/JadeMunnar.BB/
• https://www.instagram.com/jade.munnar/
• https://www.youtube.com/channel/UC8-n5po-VgqZjRRFaCQc8xw
• https://landingpage.vip/01_Solo_menu.pdf
• https://landingpage.vip/02_Capex_presentation.pdf
• https://landingpage.vip/03_Kubsok_presentation.pdf

CAPEX - Auditing Company in Dubai
October 2019 – Now working

Digital Marketing Director

• Research and Market Analysis
• Demonstrated Business Problem Solving, Project Management
• Create New Digital Strategy
• Production: 5 New Websites + SMM
• Analyzed Advertiser Performance Data Through Google Analytics, Google Ads, Google Marketing Platforms
• Facebook Content: English, Arabic And Russian Version Website
• Facebook Content SMM: English, Arabic And Russian Version
• Facebook Targeting: FB, INSTAGRAM, YOUTUBE, TIKTOK, VK
• Google.Ads + Yandex.Direct + Yahoo.Com
• Google.Analytics, Fb.Analytics, Yandex.Metrica
• Google Business, Google Maps, Targeting For Mobile Audience
• Seo: Website Audit, Optimization, Promotion
• Hosting Setup: Web Hosting, Email Hosting, Cms Wordpress
• Technology: WORDPRESS, HTML, JavaScript, PHP, MYSQL, BITRIX24
• Leads Generation
• Integration Crm: Fb+Leadsbridg+Bitrix24+Email
• Youtube Production and Promotion
• Managed the Measurement and Attribution Strategy and Agenda For the MENA Region
• Advised Clients About Google's Broad Range Of Products Across Search, Video And Mobile Technology

Yandex LLC, Headquarters in Russia, Office in Moscow
October 2014 – October 2019

Performance Marketing Team Leader (2016-2019)
• One of the marketing projects that I worked on in Yandex is the Geoservice project
• Products: Yandex.Maps (B2C web + app), Advertising on Maps (B2B web), Yandex.Gas stations (B2C app), Yandex.Navigator (app)
• Worked in digital marketing in these areas for at least three years
• I led a team of five people
• I thoroughly know performance purchases (mobile + web) aimed at ROI in all major traffic channels: Facebook, Google Ads, Yandex.Direct, VKontakte, MyTarget
• Designed and implemented SEO, ASO, email and push notifications strategies
• Launched OLV media campaigns on YouTube, Facebook, MyTarget, Direct, DV360
• Worked with B2C and B2B services and segments
• I understand how development works and how to implement my ideas and tools using development methods
• I know what brand marketing is, how to measure its effectiveness and how it works in conjunction with performance marketing
• I have leadership qualities
• Constantly looking for growth points for services and projects
• Actively worked with funnel channels Acquisition, Activation, Retention
• I directed the team to the desired development vector, planned the strategy for the quarter, half a year, year